Our Founders

Vanessa Baard

DIRECTOR

Co-founder Vanessa Baard is a 20-year veteran of the communications industry who loves telling great stories, and forging lasting relationships with her clients. She’s done it all: strategy development, crisis management, media training and content development. And she’s done it for a range of blue-chip companies: Anglo American, Barclays Africa Group, FNB, Nedbank, World Bank Network, Better Than Cash Alliance, Liberty, STANLIB and Shanduka.

 

‘Numbers numb, jargon jars and no one ever marched on Washington because of a pie chart. If you want to connect with your audience, tell a story.’ – Andy Goodman.

Kevin Welman

DIRECTOR

Co-founder Kevin Welman firmly believes that if people could communicate more effectively, half the world’s issues would be solved. That’s why you’ll often find him behind a podium at events like the World Economic Forum, charity events at South Africa House in London, or opening International Public Relations Association (IPRA) Conferences in Johannesburg, talking about the importance of great communication in these times. His client experience includes the likes of General Electric, DaimlerChrysler, FirstRand, LG Electronics, Microsoft, Barclays Africa and TransUnion.

‘We’re living through the most exciting time from a communication point of view, with more channels and more interactivity than ever before. We exist to tell our clients’ stories, and help them be heard, in creative ways.’