20May
27Jan
Want to stay on top of digital trends in 2022 – here’s how
In 2021, we saw tried and tested technologies like content marketing, email marketing and search engine optimisation (SEO) stay top of mind for most marketers. Three weeks into the new year, we at ByDesign Digital look at the trends that brands and our clients should...
17Mar
It’s time for social media to make business sense
Impressions. Click-through rates. Engagement. Cost per click. The results are based on ‘industry standards’, like the ‘best performing post’, or the number of people who saw it. How much of this do you really understand when you’re sitting in a meeting? Too often, we measure our...
04Mar
How to use LinkedIn during a time of pandemic
We’ve said it before. We’ll say it again. If you’re not harnessing the power of LinkedIn to drive visibility for yourself and your business, you’re missing a trick. Whilst the term ‘coronavirus’ dominated social media conversations in 2020, professionals are putting their trust in established brands...
01Mar
ByDesign adds digital marketing agency to its roster
Johannesburg-based Communications Firm ByDesign has launched a new stand-alone digital services business, ByDesign Digital, as a major component of its journey towards becoming a fully integrated, full-service communications company. ByDesign Digital was born in response to clients’ increased needs for bespoke digital services in their marketing...
09Dec
The NOW generation wants it … well, NOW.
Black Friday 2020. I ordered some online deals late in the evening; they were delivered to my door less than 12 hours later. Was I impressed by the speedy service? To be honest, I expected nothing less. The NOW generation is calling the shots and...
18Nov
How to embrace entrepreneurship when you need it most
Four lessons for entrepreneurs, by entrepreneurs In many ways, it’s fitting that we’re celebrating Global Entrepreneurship Week at the end of the most uncertain year in living memory. Because if ever there was a time for an entrepreneurial mindset, it’s now. In this crazy year of Covid-19,...
15Sep
Why you should be harnessing the power of LinkedIn
If you’re not using LinkedIn to drive visibility for yourself and your business, you’re missing a trick. Despite its vast growth and features, many individuals and companies aren’t harnessing the opportunities that lie in the platform. With an estimated total of over 700 million active users...
09Sep
The future of internal communications
Done well, internal communications is the heartbeat of any organisation. It keeps your people connected, informed and engaged. It ensures information flows in all directions, and builds strong teams and an uplifting work environment. Needless to say, the Covid-19 pandemic has changed the game. Today’s workplace...
14Aug
